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Shishi Dyestuff Industry "Test Water" E-Commerce

2011/7/6 10:59:00 39

"Since the opening of the online business platform, our customers have been bigger and more stable than ever before."

Yesterday, Shishi green Yu Chemical Trading Co., Ltd. Marketing Manager Lai Wanglin told reporters that as the first to "test the water" e-commerce, one of the industry and trade enterprises, green really tasted the benefits of creating the market opportunities.

In recent years,

Electronic Commerce

As a new industry in Shishi, and constantly linked with clothing, shoes and other consumer goods, the development of the whole industry has been promoted. However, as the upstream of the apparel industry chain, the dye industry has been involved in the electricity supplier, but rarely heard of it. At present, this phenomenon has been broken by Shishi enterprises.

Similar to the marketing strategy of many traditional dyestuff and chemical enterprises, Lu Yu also chose the inherent marketing mode at the beginning of its establishment. However, relying solely on the sales way, it seems that it can not meet the changing market demand. "Many enterprises, especially those with heavy work pressure and frequent procurement activities, have the need to buy the products they need without leaving home, and they want to spend the least time to choose cheap and affordable products."

Lai Wanglin said that nowadays the charm of e-business is increasingly revealed. Online shopping has become mainstream for businesses or individuals, establishing online business network, continuing the brand effect online, and humanizing the needs of customers. "It should be said that the market is objective to us".

The idea of Lai Wang Lin represents a lot.

dyestuff

The idea of practitioners in the industry.

A few days ago, the Vice President Lin Wen Ge of Wan Feng bleaching and dyeing weaving Co. briefed reporters on their online business characteristics. "We have invested 20 million yuan since last year, specially set up the Ministry of electronic commerce, and equipped with a team of professional technology and rich experience around the online strategy.

The upstream dyestuff industry has dared to think and dare to do so, which has aroused boundless admiration from the downstream industries. "Their ability to capture market information is very strong, and some practices are worthy of our reference."

Speaking of the daring and progress of the dyestuff industry, the boss of a shoe and clothing enterprise in Bao Gai town nodded in agreement with him.

"Electronic commerce is a sharp weapon, and will become a stone lion."

industry chain

New impetus for development.