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Fast Fashion Brand "Rising Price" Is Not Yet Involved In Guangzhou.

2014/10/11 9:56:00 20

Fast FashionGuangzhouPrice Increase

Earnings fell nearly 30%. UNIQLO relies on overseas sales.


Yesterday, UNIQLO parent company and Asia clothing retailer Express Group announced its 2014 fiscal year report as of August 31st.

Data show that its net profit of 74 billion 550 million yen, or about US $693 million, fell by 28.7% over the same period last year.

Such as H&M, ZARA, C&A and other fast fashion brands, facing the collective cost of labor costs and other factors, the above-mentioned brands collectively said that the rise in wages "will be reflected in the FOB price of purchased products".

This means that the prices of these brands will go up.

However, reporters visited yesterday.

Guangzhou

Some counters learned that the price hikes have not yet come to the floor.

UNIQLO profit fell nearly 30%

The results showed that the group's annual sales increased by 21% to 1 trillion and 380 billion yen, or about 13 billion 610 million US dollars, of which the sales and profits of the core brand UNIQLO in Japan and abroad both increased. The sales in the Greater China region increased by 66.5% to 208 billion 100 million yen, or about 1 billion 930 million US dollars. The sales of UNIQLO Japan increased 4.7% to 715 billion 600 million yen, or about 6 billion 650 million U. S. dollars, and the global brand sales increased 21.8% to 253 billion yen, or about 21.8% dollars.

Management said that the main reason for the decline was that its high-end Cowboy brand was weak and sustained losses in the US, resulting in a 19 billion 300 million yen impairment loss and weaker demand in Japan's local market in UNIQLO.

The group plans to add 185 overseas stores to UNIQLO brand throughout the year, compared with 8 local shops in Japan.

As of the end of August 2014, UNIQLO brand had 831 Japanese stores and 633 overseas stores, accounting for 374 in the Greater China region.

Many brands perform well.

Spain owns ZARA, MassimoDutti and Pull&Bear brands.

Fast fashion

The giant Inditex group announced its 11% increase in the first quarter of this year.

In the first three months of this year, the group's brands added 53 stores in 26 regions of the world.

According to the May sales figures released by H&M, the total sales of total tax revenue reached a strong growth of 19% in local currency, far exceeding analysts' expectations of 12%, the biggest increase since November last year.

In addition, the second quarter results of XXX group showed that in September 1, 2013 ~2014, the combined net sales volume was 764 billion 300 million yen in February 28th, an increase of 24.3% over the same period last year, but its net income decreased by 1.4% over the same period last year.

Or will raise the tide of price rise.

Despite the 5% increase in local prices in UNIQLO in June this year, it did not affect China, but the fast fashion brand with price as its main advantage has been reported many times this year.

Price increase

News.

The fast fashion Alliance said that the increase in workers' wages would be reflected in the FOB price of the purchased products.

This means that the prices of these brands will go up.

Insiders pointed out that fast fashion brands have low prices, many patterns, and faster style updates, but fast fashion brands are also undeniable because of quality problems frequently boarded the quality blacklist.

"On the one hand, the brand has excluded high quality and long service life in the design stage; on the other hand, with the increasing labor costs of foundry factories such as China," fast fashion "brands have to repeatedly reduce costs to maintain low prices.


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