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Which Companies Can Ride This Ride?

2017/5/17 12:40:00 46

Along The WayDesignMarket

According to the world clothing shoes and hats net, China and "from 2014 to 2016"

The Belt and Road Initiative

The total trade volume of the countries along the border is more than 3 trillion dollars.

China has invested more than 50 billion US dollars in all countries along the belt.

Chinese enterprises have built 56 economic and trade cooperation zones in more than 20 countries.

This is the economic and trade achievements of China in the past three years.

In the next 3 years, China will also provide RMB 60 billion yuan assistance to developing countries and international organizations participating in the "one belt and one way" construction, and build more people's livelihood projects.

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It will also bring many benefits to Chinese enterprises.

So, for small and medium-sized enterprises, how should we seize the opportunity?

"The first share of Internet appliances," the road to sea.

Puppy electric appliance, a company founded in 1999, is mainly engaged in household appliances such as vacuum cleaners. It has been gradually withdrawn from the stores since 2007.

And since the sales channel is completely Internet, its overall sales volume has been developing rapidly, entering the first camp of online household appliances market.

The puppy appliance, which is holding the first ring of Internet appliances, began to plan its overseas layout in 2014.

market

From then on, all the way went wild.

Last year, on the eve of double eleven, the puppy electric appliance took orders from Spanish consumers, which is also the eighty-ninth country in the process of puppy electric appliances going to sea.

After taking the first Spanish consumer, the expedition of the puppy electric appliance is a magnanimous journey, which can sell nearly 1000 documents in the European market every month. Spain is not only a recent sales country of puppies, but also one of the fastest growing markets for puppies.

At present, the puppy has basically secured India, Southeast Asia, Europe and Russia through the rookie market. The rapid growth of the market has made the puppy's revenue in 2016 reach 516 million yuan, an increase of 120% over the same period last year, and the profit has soared by 450%.

You can't get a good fortune. You don't know that Bluetooth headset sells very well abroad.

In the 2016 Amazon global Prime Day promotion campaign, the "blue string" products produced by Liwei Electronics Co., Ltd. from Guangzhou, China, made brilliant sales results - sales ranked second among Chinese sellers, and sales exceeded $500 thousand on the day of Prime Day.

Blue string (Bluedio) is the Bluetooth headset brand launched by Guangzhou Liwei Electronics Co., Ltd. in 2009.

In 2013, Liwei chose to join Amazon's "global store" to expand its overseas business with the help of Amazon's global business system and operation network.

Today, the business of Liwei has expanded from the original Amazon to the major international markets including Canada, the United Kingdom, Germany, Spain, Italy, France and Japan, and has won the recognition of the whole consumers by virtue of high quality products and competitive prices.

Over the past three years, the overall performance of blue string has increased by an average of 3 times.

In the peak season of 11-12 every year, the highest daily sales volume is up to $450 thousand.

From B2B to F2C, this small and medium-sized enterprise "run away" road a little "slip".

In 2015, Amazon's overseas single site sales exceeded $10 million; in Europe, Japan expanded rapidly, and the brand of the company was recognized by the western mainstream market.

With the help of the "along the way" initiative, the enterprise's "out of the way" road is remarkable.

PepsiCo Tau was founded in Shenzhen in 2007. It has gradually become a famous brand in the field of automotive electronics, power supply and digital peripheral accessories. Some products are also sold to American brands and importers through Chinese exporters.

Since the global economic crisis in 2008, the downturn in the environment has caused Pepsi's business to suffer and its revenue has decreased year by year.

In 2011, Xu Xinhua, chairman of PepsiCo, eager to change the status quo, came to the United States, hoping to establish direct contact with us agents and shorten the supply chain of PepsiCo products to overseas markets.

During the American life, Xu Xinhua accidentally discovered in Amazon's e-commerce platform.

This makes Xu Xinhua, who has been insisting on adopting B2B's traditional manufacturing mode for many years, is cheerful and cheerful. If he can open a store on Amazon's overseas website and become a member of one million businesses on Amazon, selling goods directly to overseas consumers will be the best way to shrink the supply chain to the shortest and lower input to enter the global market.

Since 2012, PepsiCo has been launched online in Amazon, UK, Germany, France, Italy, Spain and Japan. Its business has spread throughout North America, Europe and Asia, and has become a well-known international F2C (from factory to consumer) e-commerce chain.

At the same time, PepsiCo's "BESTEK" brand has also been successfully registered in many countries around the world. Many products rank first in the United States, Germany and the UK, becoming the first choice for consumers to choose the products of automotive electronics and power supply.

Today, PepsiCo has successfully completed the pformation from domestic traditional manufacturing enterprises to foreign trade providers.

Today, 70% of PepsiCo's sales come from overseas businesses.

More interesting reports, please pay attention to the world clothing shoes and hats net.

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